|
Post by account_disabled on Dec 7, 2023 7:03:56 GMT 2
Voice search is used differently than internet browsers, people tend to ask long questions, and they use different more complicated keywords in speech than in typical internet searches. Personalization C Level Executive ListThe personalization of the assortment potentially has a huge meaning to e-commerce, because people are very likely to pay more for the product that is adjusted to their needs. The trend is visible in fashion, where clients can participate in the design of their dream-of shoes (among others Nike). Personalization of assortment can be applied to the whole purchasing process. Clients want to find products as fast as possible and to allow this, many companies study clients’ behavior – advertisement of products is based on the information on the previous choices made by the client – products that may be needed by a particular client are offered in the first place. trends in e-commerce in 2022 Green consumerism Environmental awareness among the customers is rising and the same is expected from companies. More and more clients pay attention to the approach of the company to environmental issues. Brands that offer products that were not tested on animals or those, that use recyclable materials are chosen more willingly.
|
|